All Americans need to understand credit.  What it is.  How it affects them all the time.

Our real estate choices don’t just determine where we live - they dictate HOW we live.  Credit works the same - its a lot more important than most people think.  There’s a lot more on the line than if we get a loan and how much we pay.  Credit also determines how much we need to put down and other terms.  It can determine if we underwrite for insurance - Auto - Life - Homeowners and what we pay for each of those we carry.  Credit history can even get us passed by for a job.

Not all monitoring packages or vendors are equal.  I endorse the Score Watch from Fair Isaac Company (hence the term you’ve heard - FICO score)  not just because of the Score Watch product for what it does …

There’s also a 30 day Free Trial on this product that I haven’t seen anywhere else.

See what a 30 day FREE Trial can do to help anyone prepare and stay on track for the future.  Anyone in real estate has seen someone derail a transaction or get forced into a higher interest rate because they made a careless or negligent action shortly before closing.  When a mistake is made, most often - people swallow their lumps and pay for it - if they can.  Sadly, it didn’t have to go that way.

That’s why I teach professionals to educate their clients.  Then - their clients tend not to lose and make the same recycled mistakes others will.

A borrower with a myFICO Score Watch account is far less likely to make a horrendous misstep.  They are conscious - monitoring their numbers.

That’s why everyone should learn how to share this tool - now.

Mortgage originators - you’re missing the boat if you don’t get behind this.  For yourself.  For your clients.  Give borrowers ownership in their role up to closing by sending them right here to get a free trial - as long as it lasts.

Clients will see you are commited to sending them to a place where they can think Right Side Up - even educate themselves.  They’ll understand you aren’t scared of them HAVING information.  They will respect you for that.  Truthfully, its only the scared and inadequate professionals who would shield their clients from good resources.

People see any lack of confidence.

Without a new way to think Right Side Up - you are just doing business like everyone else and I guarantee the same results.

Its this easy - send everyone you are working with, agents and clients who are shopping - a quick email - your own personalized action comment and this link:

Try something like -

“Hey - I tried this product recently and you should too to help yourself mangage your credit score.  Especially now.  A small change can make a big difference.

In the current environment lenders are tightening - there’s more urgency out there than most people are aware.

Call me when you need me.

In the meantime stay on top of your credit situation - it can mean missing out on better terms - if you aren’t prepared.  Take advantage of this FREE credit monitoring Score Watch product while its offered.

The Free Trial is 30 days which is plenty of time to see what you don’t want to miss.  I thought you’d like that.  I’m not sure how long it lasts.  Get it at:

http://freefromrealestate.com/affiliates/credit-monitoring-from-myfico/

<sign your name>

P.S.  There’s a video tutorial there and a lot of information on credit I know is solid.  By the way - this company Fair Isaac innovated a lot of the game in credit scoring.”

There’s your stay in touch campaign.  If you can’t use that one simple method for yourself and your clients …

Realtors - the same goes for you.  If you aren’t doing the same for your clients - you aren’t thinking outside the box at ALL.

Allow me a brief rant here.  I will anyway.

All year long, I’ve heard loan originators and agents befuddled, “I have some preapproved buyers.  There’s just no urgency.”

Trust me, I get that.  I know it’s frustrating.  I’m not indicting the people who’ve said this …

We all have.  Its just the do nothing attitude for the climate that is already here that gets me.

I really hate when a client gets lost out there and at some point - they’re gone.  They actually go do something and - out of the blue - they went with someone else.  Often for no good reason.  Sometimes we look back and say - I never would have let them buy THAT house - or I never would have put them in THAT loan.  Its true, but…

Its too late.

Someone else desperate for a deal swam past and hooked ‘em.  It happens.

For me - that stinks.  But where did we show the client - we care?  The simple stay in touch method with a real product that can educate them - that get’s noticed.  At least, it tells them you CARE what happens.

Too many real estate professionals treat their clients like the manilla envelope the credit score usually gets placed in.  Its stuffed away.  There’s no effort to educate and that credit pull couldn’t serve that function anyway.  myFico’s Score watch does that for you.

Let your borrowers and agents know the important work you do in the margins that drive your smooth transactions instead of the same old - do the bare minimum approach - offered anywhere else.

That’s why I set out to make systems that make transactions work in everyone’s favor.  People fail - not good systems.

Its time to change with the times.  Transactions don’t pay commission in three weeks - start to finish - like they used to.

I don’t declare false urgency.  But when it comes to being prepared, that never hurts.  Right away.

If a decision isn’t looming - most people fail to act - and they miss the opportunity to be educated when they need to be.  That’s one way people are programmed to think Upside Down.

There’s a general lack of urgency with knowledge that later HELPS us optimize our choices - and full throttle urgency in matters where we understand too little.

Even if there is no new mortgage on the horizon…

This product is for everyone - today.

Important DISCLOSURE.  Free From Real Estate is ONLY interested in you KNOWING what you are deciding.  If you know there is no use for the product going forward - take note of when you order because you can cancel within 30 days to avoid any charge.  I’d advise stay the course and see what the long term dividends of planning right and being informed.  The nominal fee for the ongoing product is well worth the investment.

I see it as an investment in future Freedom.  I believe consumers with their own Score Watch account will have the opportunity to make themselves better decision makers.

That’s my rationale for getting behind every American with a myFICO Score Watch Free Trial.

Let’s call it “No Financial Future Left Behind.”

Realtors and even mortgage originators need to start with their own credit - understand how Score Watch works to better help their clients.   That’s why I promote a 30 day free trial - for you too.

I don’t try to convince you what you are missing…

Everyone should understand what doing business as usual means by now.  Same results.

Once you’ve ordered your own 30 day free trial for yourself, go to my blog article on myFICO to learn how to leverage what you’ve got.  I assure you - no matter how much you know about real estate and credit and mortgage - you are not optimizing what you can do for yourself.

Most important is determining that your credit report is accurate and what might be actionable.  That way - you can make a difference.  Score Watch tracks score changes and what is being reported.

The web site contains abundant free information in its Credit Education section to help visitors understand what credit is, how it works, and the role that credit plays in their lives.  In conjunction with a Free Score Watch 30 day Trial - that’s powerful information.

Get FICO Score Watch Now!